Fractional Marketing Director

Flexible Marketing Expertise On Demand.

Does your business need professional marketing services but not sure if you’re large enough to have a dedicated marketing resource? Or do you have numerous vendors and managing them is becoming more time-consuming than you thought? Then you should consider a fractional marketing director.

A Fractional Marketing Director embeds themselves into your organization like a regular employee. They have a set number of goals and objectives to help your business’s marketing plan and help get a project off the ground quickly. Perhaps your business grows large enough that you can have a dedicated marketing employee and your Fractional Marketing Director onboard them and helps bring them up to speed.

Rock Bound Marketing has experience across numerous facets of the marketing mix. Whether it’s vendor management, handling analytics and reporting, developing a marketing strategy, or many other marketing tasks. Our Fractional Marketing Director service can help your business grow effectively.

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Vendor Management

The average small business now has over ten vendors they work with routinely each month. They are solicited by an additional five vendors per month. Keeping all of these relationships productive and beneficial to the business is incredibly time-consuming. Additionally, many vendors are hired because your business doesn’t have specific expertise. How do you ensure the vendor you’ve hired delivers the best results for the money spent?

Rock Bound Marketing can act as a Fractional Marketing Director on your behalf and manage your vendors to free you up to do what you do best, run your business. We can meet with vendors such as your digital agency, media partners, or creative agency to extract maximum performance and ensure you are getting the results you are paying for.

Find Out If Vendor Management is Right For You

Professional Representation For Your Business

Ensure the Best Value from Your Vendors

Have a Digital Expert in the Room

Experience Across Multiple Vendors and Channels

Performance Measurement

Everyone knows analytics and measurement is critical for any business, but why is it the first thing busy owners and managers stop looking at when they get overwhelmed?

A Fractional Marketing Director can be the perfect teammate to ensure the reporting and measurement get done and you receive the insights you need to move your business forward. You will receive reporting and analysis in a format you determine is helpful, and you can rest assured that somebody is looking at your analytics to ensure you are on track to reach your business goals.

Rock Bound Marketing is experienced with many reporting platforms, including Google Analytics, Marketo, HubSpot, and SalesForce. Let us compile your monthly and quarterly dashboards, make sense of the data, and deliver you the insights you need to ensure your business grows.

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Consistent Reporting Attention

Clear and Understandable Reports

Results-Oriented Approach

Strategic Insights From Years of Experience

Brand Development

Looking to refine or enhance your brand? Not sure what questions to be asking or how to tackle this project? A Fractional Marketing Director can ensure your brand development project happens on time and with an outcome, you can be proud of.

Looking to launch your brand in a new channel or medium? That is another common use for a Fractional Marketing Director. Launch your brand on Spotify, YouTube, TikTok, in another language, with new sponsorship, or any other channels. At Rock Bound Marketing, we’ve helped develop many brands or extend them into new arenas.

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Diverse Brand Experience

Brand Positioning Expertise

Get Your Messaging To Market Faster

Strategic Approach

Have Another Need for a Fractional Marketing Director?

Book a 30-Minute Fractional Marketing Director Consultation